Teaching cross-cultural communication at business english lessons

Author: M.V. Novozhilova, I.G. Loshkova
Page 7-13

https://doi.org/10.55956/DAQQ6320

Abstract. This article is devoted to the issues of students’ preparation for working in a cross-cultural Business setting. The authors describe some common cross-cultural theories and show how they may be applied in Business English classes.The material of the article covers the essentials of Business English teaching and learning focusing on crosscultural communication. The article also depicts how vocabulary, reading, speaking, and writing skills acquired at the lessons are usedin case studies, projects and role-playswithin a cross-cultural Business context. The authors present a sufficient number of cultural notes, such aspunctuality,the style and delivery of a presentation,persuasion strategies, the importance of body language, etc. that help students improve cross-cultural awareness and behave properly in business meetings.

Keywords: cross-cultural communication, collaboration, business interactions,communication strategies, verbal and nonverbal cues.

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